What is a Business Coach and when do I need one?
No matter what field you’re in, the principles of coaching remain the same. In a way it is very similar to sports coaching. Sports coaches push athletes to achieve their best results, supporting them when they are demotivated or confused, teaching them focus and providing them with advice based on their own experience and knowledge. They will also teach them techniques, skills and help them explore new ways to achieve a better performance, share out of the box plays and innovative thinking - in short - they will stay with the athlete all the way to the gold medal!
A business coach will help you focus, decide, execute, follow-through, balance your life, lead others and be in control of your destiny. A good coach must be an experienced person, honest (sometimes even blunt), he needs to tell you what you really need to know, not only what you want or don't want to hear. A good coach will understand you fast, he will know how to connect with you and how to listen to you. He will tell you off at times but he will also help you and "feel" your needs.
The simple truth is that the most important role of a Business Coach is to coach business owners through guidance, support, accountability and hard work to be able to better define and reach their business and life objectives (business and life objectives are closely linked even if one chooses to ignore the connection).
A real coach will help executives, entrepreneurs, shareholders and owners with their sales, marketing, management, team building and so much more. Most importantly, just like a sporting coach, your Business Coach will help you select the right game for you and encourage you to stay focused on making the most out of it.
The solid advice of an experienced business coach can be beneficial if your business is not moving, or even if it's growing too fast and your structure cannot support it. A coach can save you a lot of expensive and depressing mistakes along the way. In short, a good coach can help you with every step towards success.
And one last thing - if you feel the need to talk with someone or get questions answered, confusion resolved, lack of focus is bothering you, need new ideas or just an additional perspective - a coach is probably what you need. There is no reason to wait.